Holiday Help is a new independent cottage rental management agency run by two lovely ladies in Uusimaa, Finland. The core of the design was based on a luxurious yet approachable look that’d attract potential clients from different age groups. The watercolour illustrations are a reference to the French Riviera travel guides I’ve acquired over the years. Meanwhile the typeface is inspired by the current retro trend as well as acting as a cheeky reference to the Naantali-based Moominland theme park (every Finn’s nostalgic summer destination). With clear sections and a scalable layout, the website delivers its message effectively.