Kaisa Kettunen

London Directory illustrates a very different approach to user experience design. The print map of London draws together the less obvious places to visit in the city. The realisation of this project required skills in curation and art direction as well as layout and UX design.

Creating a map with loads of information packed in it was a logistical challenge as well as an aesthetic one. Much consideration was needed in order to showcase all this information in a clear and concise way without losing any of the important content. In order to solve the challenge, many physical prototypes were created and modified. The final outcome was achieved by seamlessly utilising different Adobe softwares.

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